Guzhen (Zhongshan), P.R. China – China Trade Forum is pleased to announce the successful completion of the Strategic Collaboration Announcement Ceremony held at Star Alliance Lighting Mall, Guzhen, Zhongshan – the world-renowned hub of the global lighting industry. This milestone event officially marks the beginning of a long-term strategic partnership aimed at supporting Chinese lighting manufacturers in expanding into international markets, with a strong focus on India and the Middle East.
The collaboration was formally announced by Mr. Puran L. Jeswani – 郑杰 (CEO, China Trade Forum) alongside Mr. Harry (CEO, Star Alliance Lighting Mall Group). This strategic initiative is designed to bridge Chinese manufacturers with high-growth overseas markets by providing end-to-end market entry, localization, and business development solutions.
Purpose of the Collaboration
With increasing global demand for quality lighting solutions across residential, commercial, architectural, and smart-lighting sectors, this partnership aims to help manufacturers:
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Reduce market entry risks
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Accelerate overseas expansion
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Build sustainable international business networks
Key Services Offered Under the Collaboration
Through this partnership, lighting manufacturers will receive comprehensive support, including:
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Market expansion services for India and Middle East countries
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Factory setup guidance and overseas showroom establishment
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Sales channel development, distributor onboarding, and agent sourcing
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Brand positioning, localization, and marketing strategy support
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Regulatory guidance, market compliance insights, and business setup advisory
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Direct access to trusted local partners, buyers, and government-linked networks
Strong Industry Participation & Positive Response
The ceremony witnessed strong participation from the lighting manufacturing community:
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60+ factory owners attended the event onsite
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100+ factory owners joined the ceremony online from across China
The overwhelming response reflects the industry’s growing interest in diversifying export markets and establishing long-term global footprints beyond traditional regions.
About the Strategic Location – Guzhen, Zhongshan
Guzhen is globally recognized as the “Lighting Capital of China”, hosting:
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Over 30,000 lighting enterprises
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Annual exports reaching billions of USD
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Buyers and traders from more than 130 countries
Holding the collaboration announcement in Guzhen underscores the strategic importance of this partnership to the global lighting supply chain.
Next Phase of International Growth
This collaboration represents a significant step toward building a structured international trade ecosystem, enabling Chinese lighting manufacturers to access emerging markets, strengthen competitiveness, and achieve sustainable global growth.
For Partnership & Business Enquiries
China Trade Forum
Attn: Mr. Puran L. Jeswani（郑杰）, CEO
WeChat / WhatsApp: +86-18718411622